It goes without saying that starting and running a business is filled with choices, both easy and hard. Either way, you need the right information to make those choices. And the information you need is to do research. That’s right – do your research! Either online research, qualitative interviews, or quantitative surveys. Online research Online …
Continue reading “Making Business Decisions Without Research”
Do you have enough marketing business that you don’t know what to do with yourself? Or do you want to increase your business by adding to your offerings to your clients? If you are part of the first group, I’m impressed, wish you luck, and understand if you stop reading. If, however, you want to …
Continue reading “Add to your Independent Marketing Business with Market Research”
How smart businesses invest in product development market research now and reap the rewards later How often do you ask friends or family for a referral to a plumber, electrician, gardener, whatever, so you can skip the part where they disappoint you and waste your time and money? There is a whole industry around matching …
I consider myself lucky to have found Jeff to work with me on this project! He exceeded all of my expectations with the thoroughness of his research and the report that he produced. With that said, the thing that most impressed me was his passion for doing great work. I operate the same way, so …
